PAID-TO-FREEMIUM: B โ Nigeria
Opportunity score: 0.844 (evidence 1.00 ยท market 0.76 ยท ease 0.64)
- Target market: Nigeria (NG)
- Reference app(s) / source: Nigeria (NG)
- Icon: https://is1-ssl.mzstatic.com/image/thumb/Purple116/v4/14/3c/11/143c11c4-5fc6-6d48-23fd-0a5252c86399/AppIcon-0-0-1x_U007emarketing-0-0-0-7-0-0-sRGB-0-0-0-GLES2_U002c0-512MB-85-220-0-0.png/100x100bb.jpg
Evidence
Top-1 on Paid chart in ng but absent from Grossing โ clear freemium opportunity.
Why this market specifically
Nigeria's lookalike markets (top-5 by similarity):
- Ghana (GH) โ similarity 0.55
- Senegal (SN) โ similarity 0.47
- Kenya (KE) โ similarity 0.47
- Tanzania (TZ) โ similarity 0.47
- Zimbabwe (ZW) โ similarity 0.45
Suggested build brief
- Build a freemium variant of B
- Hypothesis: there is purchase intent (won Paid) but no recurring monetization (absent from Grossing)
App Store facts
- Developer: Guild of Master Craftsman Publications Ltd
- Price: $1.99 ($1.99 USD)
- Rating: 4.6 โญ from 70 ratings *(rating count is Apple's public proxy for downloads)*
- Version: 7.2.9
- Size: 29.2 MB
- First released: 2011-03-29
- Last update: 2023-12-21
- Apple genre: Photo & Video
- Content rating: 4+
- App Store: https://apps.apple.com/us/app/b-w-photography-magazine/id428498721?uo=4
What the app does (publisher description)
Black+White Photography magazine is the champion of the black & white image. The magazine features stunning contemporary images from some of the finest names in monochrome photography and covers a range of genres including documentary, portraiture, still life, landscape and street. Each issue includes in-depth techniques, product news and reviews, plus readers are given the chance to have their work published by submitting their images via the B+W website. Black+White Photography is considered essential reading for anyone interested or working in the creative area of monochrome imagery.
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Latest user reviews (US App Store)
- โ โโโโ _It simply does not work_ โ ElieHernandez
I downloaded twice after paying for this app and after opening, it frezzes while loading the first issue from my current subscription. I'm using an Apple M1 Pro with Ventura OS.
- โ โ โ โ โ _Great photo magazine_ โ Perelandra45
Black and White has everything you would ask of a photo magazine. It covers classic and modern angles. It gives practical advice on improving you skill level and follows current trends in photo art. All wrapped up in each issue to be Sabo red like a fine meal; one course at a time. One of the best bโฆ
- โ โโโโ _Does not work with latest iOS update._ โ Ker61
Tried to load this app. You can complete the setup screen, but when you click on homepage, you just get a white screen.