PAID-TO-FREEMIUM: Ski Safari β Nigeria
Opportunity score: 0.844 (evidence 1.00 Β· market 0.76 Β· ease 0.64)
- Target market: Nigeria (NG)
- Reference app(s) / source: Nigeria (NG)
- Icon: https://is1-ssl.mzstatic.com/image/thumb/Purple118/v4/0f/1a/14/0f1a141f-8cb7-0d70-5ece-e832b16021da/AppIcon-1x_U007emarketing-85-220-5.png/100x100bb.jpg
Evidence
Top-1 on Paid chart in ng but absent from Grossing β clear freemium opportunity.
Why this market specifically
Nigeria's lookalike markets (top-5 by similarity):
- Ghana (GH) β similarity 0.55
- Senegal (SN) β similarity 0.47
- Kenya (KE) β similarity 0.47
- Tanzania (TZ) β similarity 0.47
- Zimbabwe (ZW) β similarity 0.45
Suggested build brief
- Build a freemium variant of Ski Safari
- Hypothesis: there is purchase intent (won Paid) but no recurring monetization (absent from Grossing)
App Store facts
- Developer: Defiant Development
- Price: $0.99 ($0.99 USD)
- Rating: 4.7 β from 2,710 ratings *(rating count is Apple's public proxy for downloads)*
- Version: 1.5.5
- Size: 154.1 MB
- First released: 2012-04-26
- Last update: 2017-09-25
- Apple genre: Games
- Content rating: 4+
- App Store: https://apps.apple.com/us/app/ski-safari/id503092422?uo=4
What the app does (publisher description)
#1 Paid App in Australia
Game of the Week in US, Canada, Australia, Mexico and New Zealand
[5/5] "Great! - Love everything about this game. The graphics are excellent, the controls easy to use, and best of all, it's endlessly fun!"
[5/5] "How can you go wrong ! - This game is smooth as a sheet of ice !! Love it"
Welcome to Ski Safari!
Ski Safari is where Animals, Avalanches and Action come together to create a new casual gameplay experience.
Our deep sleeping hero has to stay ahead of a relentless avalanche that threatens the local mountainsides. Sven, as we like to call him, can use aniβ¦